Zillow Group · Last verified September 8, 2026
Follow Up Boss
Built for real estate, and it shows.
TRI Score
83.9
Very Good
#1 Best AI Tools for Realtors
Overview
Our assessment
For agents and teams, Follow Up Boss handles lead routing and speed-to-lead better than any general CRM we score. Outside real estate it makes little sense.
Best for
- Real estate agents and teams
- Lead-heavy operations
Not ideal for
- Any industry other than real estate
Score breakdown
Why it scored 83.9
- Capability30%
- 84
- Value20%
- 78
- Ease of Use15%
- 89
- Reliability15%
- 87
- Professional Utility10%
- 92
- Momentum10%
- 78
How much the product can actually do, and how well it does the core job.
What you get for the price, including what the free plan really covers.
Time from signup to useful result, without training or a consultant.
Consistency, uptime, support responsiveness and predictable behaviour.
How well it fits real professional workflows, not demos.
Rate of meaningful improvement over the last two evaluation cycles.
Trade-offs
Strengths and weaknesses
- Excellent lead routing
- Strong mobile workflow
- Expensive per seat
- Narrow use case
Score history
How the score moved
- Jan 202681.5
- Apr 202682.3
- Jun 202683.1
- Sep 202683.9Latest evaluation cycle.
Head-to-head
Compared with
- No published head-to-heads yet.
Alternatives
Others in this category
- HubSpot89.5
- Salesforce87.8
- Pipedrive86.2
Evidence
Sources
- Public dataPublic pricing and documentation
Where a claim could not be verified, we label it rather than estimate it. Read the methodology.